VCHA Partner Ad Campaign Emphasizes the Importance of 340B to OB Care

Press Release – May 22, 2025  Virginia Community Healthcare Association (VCHA), a nonprofit membership organization that advocates for Virginia’s community health centers and look-alike health centers, partnered with CV340B to execute a one-month digital ad campaign highlighting the importance of the 340B program to OB care.  The campaign, which wrapped May 17th, featured ad creatives…

Johnson & Johnson 340B Rebate Model Threat Halted Due to Advocates Like the North Carolina Community Health Center Association.

On September 30, 2024 Johnson & Johnson (J&J) announced it was ending its plans to implement a 340B rebate model for two of its drugs, Stelara and Xarelto. The immediate halt to the rebate model was prompted by the Health Resources and Services Administration’s (HRSA) September 27 letter threatening to terminate J&J’s participation in the…

Big Pharma profits off addiction, 340B supports recovery.

Damien Center 340B Ad Campaign Spreads Mental Health and Substance Use Awareness

PRESS RELEASE – September 24, 2024 Damien Center, Indiana’s oldest and largest AIDS service organization, partnered with CV340B to execute an eight-week digital ad campaign to educate the Indiana community about the federal 340B program through CV340B’s Digital Engagement Campaign Together with 340B. The two-part campaign, which wrapped up last month, featured ads that educated…

340B Could Have Saved My Mother’s Life

A 340B Program Assistant Director shares how the federal 340B program could have saved the lives of her mother and other low-income Medicaid patients. by Kelli Pardee, MBA, CPhT 340B Program Assistant Director, Great Lakes Bay Health Centers May 2024   My name is Kelli Pardee, and I am a 340B Program Assistant Director at…